you plant the seeds. we help them bloom.
we bring best-in-class strategies and support to creative brands in the wellness space – working together to design, produce, and sell your innovative product in an equally innovative way.
We believe that what you put in determines what you get out. kind begets kind.
what we do
We're a team of marketing veterans with decades of experience in creative branding, consumer marketing and brand partnerships.
For years, we’ve been guiding our portfolio of CPG, spirits, automotive and fashion clients through a constantly changing landscape, bringing products to market and cutting through the clutter. We help our clients by educating retailers and consumers, driving trial and awareness, and creating national exposure opportunities.
Now, we build specialized programs for enterprising wellness industry companies (including cannabis brands and other relevant emerging markets). We craft custom strategies, make industry connections and ensure all activity is consistent with legal regulations in each city and state.
NOW IS THE TIME
"Wellness" has become one of the leading consumer trends, with categories from physical fitness to alternative medicine and emotional self-care growing exponentially in consumer awareness, priority, and sales.
With regards to cannabis, consumer demand and local government support are at historically high levels and the United States’ cannabis industry is projected to be worth $21–$44 billion per year by 2020* – on par with some Fortune 500 firms.
Now is the time for lifestyle brands to stake their claim in the cannabis industry.
You've got the product. As for the target consumer, industry insights, and effective tactical solutions...
...that's on us.
*Source: CBS MoneyWatch & Arcview Market Research
how we do it
Brand Identity, Digital Design, packaging design
best-in-class manufacturing facilities, formulators, chemists, edibles manufacturers, private label, line extensions
packaging, POS, demo kits, branded premiums, signage, event booths
transportation efficiencies, local retailer networks
assisted sales, retail demos, consumer events & festivals, industry events/B2B
local account meetings, assisted sales, order fulfillment
brand extensions, influencer collaborations, sponsorships
sales materials, press outreach/PR, social media content
regulation expertise, compliance support
We started Cultivate Kind with the goal of creating a supergroup of creative branding experts sharing insights with business strategists and best practices with veteran marketers.
And we achieved that goal, with a team of seasoned executives, designers and innovators hand-picked from top marketing firms, entertainment studios, tech and media companies.
In short... we get it.